To assist you in responding to the daily challenges of professional selling, let's now examine the key attitudinal characteristics—the five pillars of success—practiced by top achievers. A positive attitude is a prerequisite to applying knowledge. This section will not change things for you, but it introduces you to the person who can.
Attitude #1: Just Did It! Thought into Action
Attitude #2: Set Goals—Daily Destinations
Attitude #3: Self-Esteem: Sell Yourself to Yourself
Attitude #4: Comfort Zone—Stretch It
Attitude #5: Patient Yet Persistent
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